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Creative Chrome (www.creativechrome.co.uk)

Creative Chrome is a small dental prosthetics laboratory based in East Devon. Their requirements were simple: a web presence that would act as a showcase for their best work and from which they could allow their clients to download certain useful documents. Their site was launched at www.creativechrome.co.uk in October 2005.

In this case, the client was already inundated with new business and had no interest in attracting sales through their site. Search engine optimisation was therefore limited to page structure, formatting and selecting relevant keywords.

creativechrome.co.uk screen shot

Steve King, Creative Chrome's co-owner and chief technician commented: "Athelnet's service was excellent. I was given complete control over the site design, and they were always happy to write content or edit documents for us, which was useful for a busy lab like ours."

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